Electronic business
Web Design & Development Guide
Electronic business
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Electronic Business, or "e-Business", may be defined
broadly as any business process that relies on an
automated information system. Today, this is mostly done with Web-based
technologies. The term "e-Business" was coined by Lou Gerstner, CEO of IBM.
Electronic business methods enable companies to link their internal and
external data processing systems more efficiently and flexibly, to work more
closely with suppliers and partners, and to better satisfy the needs and
expectations of their customers.
In practice, e-business is more than just
e-commerce.
While e-business refers to more strategic focus with an emphasis on the
functions that occur using electronic capabilities,
e-commerce
is a subset of an overall e-business strategy. E-commerce seeks to add revenue
streams using the
World Wide Web or the Internet to build and enhance relationships with clients
and partners and to improve efficiency using the Empty Vessel strategy. Often,
e-commerce involves the application of knowledge management systems.
E-business involves business processes spanning the entire
value chain: electronic purchasing and supply chain management, processing
orders electronically, handling customer service, and cooperating with business
partners. Special technical standards for e-business facilitate the exchange of
data between companies. E-business software solutions allow the integration of
intra and inter firm business processes. E-business can be conducted using the
Web, the Internet, intranets, extranets, or some combination of these.
Subsets
Applications can be divided into three categories:
- Internal business systems:
- Enterprise communication and collaboration:
-
electronic commerce -
business-to-business electronic commerce (B2B) or business-to-consumer
electronic commerce (B2C):
-
internet shop
-
supply chain management
-
online marketing
Models
When organizations go online, they have to decide which e-business models
best suit their goals.
[1]
A business model is defended as the organization of product, service and
information flows, and the source of revenues and benefits for suppliers and
customers.
The concept of e-business model is the same but used in the online presence. The
following is a list of the currently most adopted e-business models:
- E-shops
E-procurement
E-malls
E-auctions
Virtual Communities
Collaboration Platforms
Third-party Marketplaces
Value-chain Integrators
Value-chain Service Providers
Information Brokerage
Classification by provider and consumer
Roughly dividing the world into providers/producers and consumers/clients one
can classify e-businesses into the following categories:
- business-to-business (B2B)
business-to-consumer (B2C)
business-to-employee (B2E)
business-to-government (B2G)
government-to-business (G2B)
government-to-government (G2G)
government-to-citizen (G2C)
consumer-to-consumer (C2C)
consumer-to-business (C2B)
It is notable that there are comparably less connections pointing "upwards"
than "downwards" (few employee/consumer/citizen-to-X models).
References
-
^ Paul Timmers, (2000), Electronic Commerce - strategies &
models for business-to-business trading, pp.31, John Wiley & Sons, Ltd,
ISBN 0-471-72029-1
External links
Wikibooks
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This guide is licensed under the GNU
Free Documentation License. It uses material from the Wikipedia.
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